Issue #001 - Back in the Saddle
It's been about 3 months since I sent a full newsletter. Time to get back at it. The paid to surf business has changed. There are also many question marks stemming from the Stormpay/12DailyPro situation.
I'm going to be firing off several newsletters over the next 3-4 weeks. They will be educational and opinionated. They will be designed to make you think about the views you hold regarding the paid to surf business.
Some of you may no longer be interested in autosurfing. If that is the case and you wish to remove yourself from this mailing list, there is an unsubscribe link near the bottom of this email. For those that are still involved or curious about paid to surf, I look forward to sharing my thoughts and opinions on the critical issues autosurfing is currently facing. I'd also like to welcome all new subscribers.
Please note I changed the name of the newsletter from "Autosurf Weekly" to "Autosurf Central Newsletter". Hence this is officially is sue #001.
Today I'm going to ease into things. I'm going to give an overview of the current paid to surf landscape. I'll touch on the types of programs, the processors, and the legality facet of this business. Don't want to go real in-depth today, just want to grease the skids for future newsletters. In fact the titles of the next 2 newsletters will be "Advertising or Investment?" and "Autosurf & Morality". Both will be sent next week.
April 2006: The Programs
About a month ago myself and a buddy of mine sat down and took a quick inventory of the programs available to autosurfers. We knew going into the project that there would be many programs offering 8% daily and higher. The results of our study proved the high percentage trend was real.
Here's what we found:
372 total active programs
56 offering 1% or less per day
54 offering from 1.1% to 2% daily
35 offering from 2.1% to 3% daily
59 offering from 4% to 5% daily
54 offering from 6% to 9% daily
91 offering from 10% to 19% daily
23 offering from 20% to 55% daily
When I started autosurfing back in December 2004, there were roughly 40 programs and about 35 of them offered 1% daily if you surfed 100 sites per day. There were three or four 2% programs and one 4% program. It's easy to see how things have changed over the course of 16 months. Not only have earning percentages skyrocketed but the number of sites required to receive your daily earnings has plummeted to an average of about 15 per program.
In my opinion these changes are not for the better, they are for the worse. In order for a business to be legitimate it has to have a product or service. Our product is advertising. And yet this business has become all about the money. The majority of autosurfers only care about one thing: getting paid. You can log in, get your earnings, and log out of most programs within 5 mintues these days(I do some in less than a minute). That just doesn't make sense and it is a problem.
In general the higher percentage the higher the risk involved. Of course there are many others variables to consider(i.e. the business plan behind the program and the honesty/competency of the admin). I'll be diving into this topic pretty heavily over the next 3-4 weeks.
Please note the data we took was from March of 2006. I believe 50% of programs popping up are offering 10% or more per day. Now you might say that 10% is not the actual profit you receive and you would be correct. However any actual profit over 0.7% daily is definitely unrealistic to sustain. Most 10% programs are in the 2.3% to 3.3% range for actual daily profit.
The Processors
Paypal, Stormpay, and egold used to be the main processors utilized by paid to surf programs. 2 of those 3 are now out of the picture. Most of you are familiar with the recent history regarding Stormpay. Paypal's relationship with paid to surf programs has always seemed rocky and they now appear to be severing ties with this business completely. Gee, I wonder why? Go back to the data I provided above about the type of programs we are facing. Paypal doesn't want to be mixed up in scam and fraud of which there is currently too much in this business. Don't get me wrong. There are some honest people running both low and high percentage programs. However scammers/fraudsters are currently thriving especially in the high percentage market.
So egold is the last man standing. Sure we have AlertPay as the new kid on the block. And there are a few others that some programs utilize. But egold is king in this business right now. What if egold encounters a serious problem or gets pressured into changing the type of businesses they deal with? Yikes! It's another risk that must be considered whether you are a long time autosurfer or brand new. Some programs are switching to a debit card format. I believe that is a great idea and simplifies the deposit and withdrawal of funds immensely.
The Legalities
I don't have a law degree and I've never studied the security laws that govern the United States. Based on what I've read and heard, I don't believe it's clear whether current security laws apply to paid to surf. I do feel it is important to pay attention to the information that the Securities Exchange Commission and other governmental bodies provide and to adjust as necessary. In my opinion the paid to surf business is a different beast that has never been dealt with from a legality standpoint. Rather than wait around and see what the authorities decide regarding paid to surf, I'd rather be proactive and find ways to bring legitimacy to this business before it's too late.
When I first got into autosurfing I thought OK I'm going to purchase advertising and get paid to view other advertisers' websites. Cool concept. Great idea. Well my take on the situation has somewhat changed. As I mentioned earlier this business has become all about the money. It's difficult to play the advertising card when trying to explain this business to somebody new. For a variety of reasons, advertising is currently a weak argument for legitimacy. That needs to change. The next newsletter will look at the ongoing debate about whether or not an "upgrade" can be considered an investment. In other words are paid to surf programs selling securities? I'll give my take on the situation next time.
Thanks for reading this issue. I look forward to sending the next one.
Wishing You Success,
Jim Polak




